Added: Paola Gilmartin - Date: 12.09.2021 12:54 - Views: 19693 - Clicks: 7044
He works behind the counter at a deli in Brooklyn, a small shop that does a brisk business in snacks, coffee, and cigarettes. In June of last year, on a whim and mostly out of boredom, Abuhamdeh mounted his phone next to the register and began to broadcast his day on YouNow, a live streaming service. His handle was Mr. But I was nervous, I felt like there were people watching. I was quiet.
It was weird. People would walk up and pay, he would ring them up, and then as they left, nail them with a zinger spoken to the camera. If a customer was in on the joke, Abuhamdeh would banter with them a bit. His broadcasting schedule swelled from one or two hours a day to appearing live in four two-hour sessions. His fanbase grew, but so did his phone bill. So he sent a letter to YouNow, which put him on its partner program, allowing him to earn money when his fans left digital tips and gifts.
These days a typical Mr. Cashier broadcast has several hundred people following live at any time. Along with broadcasting, Abuhamdeh texts and talks on the phone with his followers. I FaceTime with them. We become friends. They want to see everything that you do. YouNow launched back in September of , but for its first year and a half struggled to find traction.
Then in May of last year it suddenly clicked, exploding from less than 10 million monthly visitors to more than million in the span of just four months. More than 35, hours of live video are now streamed on the service each day, and more than a million dollars in tips flow through its platform each month.
He tried and failed to launch a general purpose live streaming service with Justin. Eventually he pivoted into gaming, a niche where being tied to a desktop computer made sense. But now the mobile market is mature enough for a sea change. They take care of distribution through the app store, monetization through in-app purchases, incredible video quality through cameras and microphones, and connectivity everywhere with LTE internet. YouNow is run by founder and CEO Adi Sideman, who knows very well the long history of failed experiments with live streaming.
Watching a YouNow stream can be an overwhelming experience. The comments on popular videos fly by far too quickly for the broadcaster to follow. Often you see streamers squinting to make out a username, trying to reply in real time to the flood of compliments and questions. Sideman decides to give me a live demo. He tunes in to the channel of a user named FlippinGinja , a red-headed teen and amateur gymnast who is lounging on his porch swing. Ben this flip is dedicated to you, for being so awesome. Everybody say, 'We love Ben' in the chat. Despite myself, I feel a rush of excitement, the thrill of having another human perform just for me.
That is the heart, the secret. Before it had a sizable user base it blew up on Product Hunt, becoming an overnight darling of influencers in tech and media. Before it had even cracked into the top 1, apps in the iOS store, Meerkat was the subject of countless articles and had become one more arrow in the quiver for celebrities with well established personal brands. Instead of a photo or video of someone famous doing something fabulous, you get a livestream instead.
YouNow is the complete opposite. A lot of what happens on YouNow feels like the PG version of Cam Girls, part confessional conversation, part vaudeville performance. There are plenty of striving rappers, guitar players, and dancers. Dad broadcasts extended rants, often while driving, on the state of pop music, politics, his hyperactive son. FlippinDad now regularly pulls in a hundred or more viewer during broadcasts. There is talent on YouNow, but an equal amount of banality. The fascination of the audience seems less tethered to what the person is doing on screen, and more to the amount of time they are willing to spend in front of the camera, the level of intimacy they are comfortable cultivating.
I spoke on the phone with Rudan , a something Texan who dropped out of college, leaving behind a degree in computer science for full time broadcasting. There are times when I fall asleep on broadcast, and wake up, the stream has been going for 10 or 12 hours and people are still watching, still commenting, still giving tips," says Rudan.
The chat on his live streams is too busy for a real conversation, but fans engage fans in deeper conversation on Snapchat, and through text messages and phone calls. You become a role model, an inspiration. While his live stream is typically an upbeat affair, full of jokes, horseplay and goofy voices, Rudan says the relationships with fans are often quite serious. The main audience is young teenage girls. The biggest topic of discussion is suicide and cutting.
It gets pretty deep. When I first started I got depressed. You help people smile, keep them happy. Modern technology is allowing that deep desire to play out in some very strange ways. There is nothing packaged about it. Eventually there will be. It reminds me of the early days of the internet," he says. It remains to be seen if live streaming will have more staying power in the mobile era than it did in the dot-com days. As we talk Sideman tunes into the channel for Rudan. We catch him shirtless, cooking a meal, singing to himself, and working the chat room.
It initially piggybacked off of Twitter, but was quickly cut off, likely because Twitter has its own plans for a live streaming service built around a company it just acquired , Periscope. So why now? He was part of a group that believed everyone would soon be the star of their own reality television series, all broadcast on the web.
That included the infamous Josh Harris, a dot-com millionaire who imploded for his live audience, chronicled in the documentary We Live in Public. Users can give digital gifts, essentially sticks, like hearts, fistbumps, or beers. These cost coins, which you earn from spending time interacting on YouNow. Users can also give premium goods, which cost money to acquire. A 99 cent tip sometimes gets a broadcaster to smile, while more expensive offerings elicit a personal shoutout, or more intimate reaction.
Of course, anyone getting premium goods outside the partner program gets no cut. YouNow carefully polices and blocks nudity or sexual content. But the teens and tweens that top its charts are fully aware of their own sex appeal. A pair of young brothers joke about turning viewers on before engaging in a fully clothed wrestling match that quickly turns shirtless. A girl lies in bed and slowly applies her makeup while a stream of commenters, their heavy breathing palpable, repeatedly ask her age.Watch me on cam
email: [email protected] - phone:(825) 585-1303 x 7113
The live-streaming app where amateurs get paid to chat, eat, and sleep on camera